Converting Recommendations to Sales?

In times past converting recommendations to sales was a little easier than nowadays, because in times past the online aspect to a business was not as critical as today.

Word of Mouth recommendations were always the lifeblood of a business- and indeed they still are, save that an online search aspect creeps into the equation.

Let’s be realistic for a moment- for example, Mary recommends accountant Jim to her friend Jill.

Highly likely Jill will research Jim the accountant thoroughly online also before making that final decision to hire!.

Does Jim have a website?
If he has does it look the part?
Does it clearly set out what he does?

In the Podcast, I consider factors not to ignore so that you are dealing with that offline recommendation online effectively!

LISTEN HERE:

Or Listen On These Platforms:

Resources Mentioned in the Podcast?

WordPress: A platform that grows and grows and a must for any start-up.

Link: WordPress

Divi WordPress Theme: One of the biggest theme providers out there meaning it is continually updated with lots of help and resources available online.

Link: Elegant Themes

SiteGround Hosting: Remember SiteGround is recommended by WordPress themselves.

Link: SiteGround

Rosemary O Shaughnessy I specialize in helping Businesses and online Startups to promote their business through Digital Content. We Create – WordPress Sites, Blog Posts, Powerpoint Video and SlideShares. We set up Social Media optimised profiles and accounts. We also offer 1 to 1 training on Zoom. The focus of our business is to help local business to compete in the online space by increasing brand awareness and engagement.

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